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Theo Paphitis Small Business Sunday Winner

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Sheffield based business PrimaBerry won Small Business Sunday in November 2021, an initiative run by the retail entrepreneur Theo Paphitis.

Last week we had the incredible opportunity to join the SBS Event at ICC Birmingham, network with other small business owners and listen to incredible presentations from Theo Paphitis; Rachel Watkyn, the Owner of Tiny Box Company (invested in Dragon’s Den); Natwest’s Debbie Lewis and Touker Suleyman,

This day definitely contributed to our business growth and mindset development, we left the event feeling super motivated and with a lot of new ideas.

The Small Business Sunday initiative has been running since it was launched by Theo in 2010 and has had over 3,000 winners.

Businesses looking to earn themselves a retweet should tweet Theo on Sundays between 5 pm and 7.30 pm and include the hashtag #SBS. The six winners then gain a retweet on Monday at 8 pm and are invited to enter their profile on the new website, attend the annual SBS networking event and take advantage of the networking opportunities.

For more information on Small Business Sunday, visit:

Good luck to all the small businesses entering the competition and we hope to meet you all next year!

Amin and Susana

theo paphitis sbs primaberry